Billionaire environmentalist Tom Steyer is spending big bucks to influence the 2016 election, and he is banking on millennials — who make up a growing share of the electorate and tend to be passionate about climate change — to provide a return on his investment.
The billionaire announced Monday that his super PAC will spend $25 million to turn out young voters in battleground states this year.
His super PAC NextGen Climate Action has not endorsed a particular presidential candidate, but advocates for Democrats who will “take bold action on climate change.”
This isn’t the first time Steyer has tried to influence elections. NextGen spent over $70 million on a media campaign to influence the 2014 midterm races — an effort which was largely unsuccessful.
This time, Steyer and his group will focus their efforts on in-person and online organizing, instead of just relying on ads. The plan is to register and mobilize voters on 200 college campuses in Pennsylvania, Iowa, Ohio, New Hampshire, Nevada, Illinois and Colorado — swing states that will be crucial in the presidential election and important for Democrats to win to take over the Senate.
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12.24.2024